Market segmentation (dividing your market into smaller sets of prospects who share certain characteristics) takes many different forms. To know whether you are running on the wrong side of Google, use PixelGroove's (the penalty checker on Google). Simply include your website URL on the tool and click check. If you …

All business websites are different and there is never any 'One Size Fits All' solution to how you should be structuring your SEO campaign or the types of SEO services you should be employing. For a search program to be successful, it must also be specific and clear. What SEO …

The message may also be encoded on the firm's website and social media page. Software programs cannot adequately interpret each of the various types of data that humans can-videos and images, for example, are to a certain extent less readable by a search engine If a search engine recognizes cloaking …

A typical clickbait headline relies on sensationalism, creates a huge curiosity gap and over promises. Outreach is a method of proactively acquiring backlinks to your website by contacting other website owners. The outreach process can involve any method of communication, but it typically happens via email and Twitter. Search engines …

Rest assured that real SEO has nothing to do with keyword stuffing, keyword density, hacks, tricks or cunning techniques. If you hear any of these terms from your SEO advisor, run away from them as quickly as you can. Answer frequently asked questions of your readers, customers, and clients. But …